Hoboken is the number 1 city in the country to reach young urban professionals.
High Visibility
High frequency
Great way to target
Manhattan for dramatically lower cost
Demographics:
As of the census of 2000, there are 38,577 residents (although recent census figures show the population has grown to about 40,000)
Hoboken’s population density is 11,636.5/km2 (30,239.2/mi2), the fourth highest in the nation.
The racial makeup of the city is 80% Caucasian, 20% Hispanic or Latino.
51.7% of the population is from 25 to 44 years old.
The median age is 30 years old.
The median income for a household in the Hoboken is $96,786, while the median income for a family is $107,375.
Hoboken is a bedroom community of New York City, where most of its residents work. Up to 25% of the population (as of 2008) works in finance or real estate.
25% of the installed Hoboken units are internet Kiosks. The kiosks are multimedia terminals on sidewalks capable of playing MPEG, Flash 5, Windows Media or still pictures. Links on screens are programmable for quick access to selected sites for free.
Rate: $1,000 per month for 3 faces (3 sides). 50% cash 50% rewards
Production: Sold separately per unit.
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